Saturday, November 26, 2011

Why the iPhone Gets the Attention

So, a few weeks back the Apple iPhone was released to the world.  It had lines everywhere wanting the device.  But why does it seem to get such a huge crowd for the device?  Why is it that the iPhone every year has millions of people stand in line drooling to get their hands on it?  Lets consider a few things.

This is strictly my opinion why the iPhone gets so much attention on release day in comparison to Android phones, Blackberry phones, and even Windows phones.  The big reason is because there is only one company that puts out the iPhone, that being Apple.  There are no other manufactures that get to install the iOS operating system to their devices.  The iOS environment is locked down to just one device when it comes to phones.  However, that argument can be held to the Blackberry OS only appearing on Blackberry devices, and even the old WebOS operating system appearing only on Palm/HP phones.  But why don’t they get the lines?  Because Blackberry has spoken only to business savvy users, and WebOS never got the attention that it may have deserved.

Android appears on a number of devices from a number of manufactures.  Because of this, the excitement level doesn’t appear to be as high.  Android provides users with a choice of handsets from a variety of manufactures capable of delivering a customized experience.  iOS doesn’t come on a “barebones” device with minimum hardware requirements.  You only get the device in a select number of memory sizes.  This is not providing any real customized experience.

However, is limited the hardware requirements a bad thing when it comes to iOS?  No.  Have you ever tried to use Android on a device that was using minimal hardware requirements?  It gives a bad experience to the user.  There are a number of “entry level” phones that give users just enough experiences with Android.  Sure, they still provide a great social experience on the go, but forget about installing a lot of big games.  iPhone’s guarantee that regardless of which memory sized iPhone you get, they will ALL be able to deliver the same experience.  Android, as much as I love the OS, is indeed fragmented due to the types of devices out there.

With choice, you don’t get long lines waiting for a specific device.  Even Windows phones will, and do, experience this issue.  However, people don’t stand in lines for something with Windows installed to it.  Windows has become such a synonymous name in most households, we don’t worry about being the first to have something with their logo on it.  iPhone not only brings a consistent experience with each device released every year, but it also presents a certain appearance to social status.  We are a society driven by maintaining a certain level of status amongst our peers.

My personal preference when it comes to Android is having the ability to compare with friends and earn “bragging rights” of who really does have the better phone.  iPhone users don’t get that option.  You either have an iPhone, or you don’t.  It is as simple as that.  It appears that a lot of users want to be a member of the group that has the iPhone, rather than feeling left out.  It also does depend on what features a user has.  If your friends all had Blackberry phones, and you wanted to utilize the tools that come packed with the Blackberry device, then you will choose accordingly.  iPhone is on that path with providing specific apps and tools that are exclusive to the device.  Android, however, thanks to Google provides tools that are not exclusive to the operating system, but are used on desktops, laptops, tablets, phones, Windows, Mac, Linux, and more.

Sure, when you compare release day notes and stats of the iPhone versus Android and other smartphones, it does look impressive.  When you compare stats over the course of any specified time however, the numbers aren’t as impressive.

I personally live perfectly well with my Android devices, as they provide the user experiences I want, and can do everything (yes, even Siri like functions thanks to third party apps) an iPhone can do.  It is also customizable.  I rather be an individual with a personalized experience than be a member of a pre-determined group with similar, if not identical, experiences.

No comments:

Post a Comment